About Us

Our Story

Purple Woofs was founded in 2022 by Kelly, a passionate dog lover with over 7 years of experience in canine care and training. Inspired by her own journey with a reactive dog, Kelly set out to create a business that prioritises compassionate and effective training methods. Her goal is to help dogs and their owners build strong, positive relationships.

Meet Kelly

Kelly is the heart and soul of Purple Woofs. With certifications from DSPCA, IMDT, and extensive hands-on experience, Kelly brings a wealth of knowledge to her work. Her journey began with her own dog, who was reactive and aggressive. Through dedication and learning, Kelly found ways to help her dog thrive, and now she's committed to helping other dogs and owners do the same.

Our Philosophy

At Purple Woofs, we believe in positive reinforcement and personalized training. Every dog is unique, and we tailor our approach to suit each individual dog's needs and temperament. We are dedicated to creating a supportive and understanding environment for both dogs and their owners.

Certifications & Experience

  • Canine Behaviour & Dog Training Diploma with DSPCA

  • Holly Norman Canine First Aid Certified

  • Loose Lead Handling Skills for Professionals

  • Puppy Class Live for Professionals

  • IMDT: Canine Aggression & Rehabilitation, Breed & Predatory Patterns, Perfect Puppy, Owner Motivation, Pain & Behaviour, Practical Instructor Course, Red Flag Behaviour, Canine Cognitive Dysfunction

  • Michael Shikashio: Understanding and Working with Canine Aggression

  • Jim Crosby: Forensics of Dog Aggression

  • Experience in Doggy Daycare and Volunteering at Shelters